I leverage skills and experience in brand identity, visual communication, and user-centred design to elevate brand experience and help businesses communicate more effectively with their target audience.
My experience in graphic design, combined with an education in digital marketing, enables me to approach projects with a strategic mindset, ensuring that visual decisions align with audience behaviour, brand positioning, and real-world application across digital platforms.
I’ve worked across a range of projects - from fashion and lifestyle concepts to exploratory portfolio work - always aiming to produce design that feels intentional, modern, and audience aware.
When I am not putting pixels to work, I practice mental exercise in fine arts, which influences my creative perspective.
- Based in the Oxfordshire area, UK
David Odili
Skills and Expertise
Brand Identity Design
Layout/Editorial Design
Print Production
Motion Graphics
Illustration
UI Design
Excellent Communication
Project Coordination
Team Leadership
Strong Collaboration
Problem-Solving
Time Management.
Flexibility & Adaptability
Adobe InDesign
Adobe Photoshop
Adobe Illustrator
After Effects
Figma
Wordpress
Canva
Microsoft suite
User-Centric Design
Digital and Brand Marketing
Design Thinking
Customer Journey Approach
Strategy
Professional
Design & Creativity
Tools
Certification project for Oxfam
Following the field research, we conducted collaborative desk research and ideation sessions on campus to explore effective, low-cost campaign ideas aligned with Oxfam’s community-focused mission. One of our core concepts was using wearable and event-based marketing to spark conversations and attract new volunteers.
During Business Challenge Week at Oxford Brookes University, I worked in a multidisciplinary team to develop a volunteer recruitment campaign for the Oxfam Store in Thames, Oxfordshire.
Our process began with on-site research, where we visited the store to observe operations, understand the product mix, and speak directly with existing staff and volunteers. This helped us identify key challenges around awareness, motivation, and community engagement.
My primary contributions included:
Supporting research and idea development within the team
Designing T-shirts and tag concepts used as campaign touchpoints
Participating in the final campaign presentation
This project strengthened my ability to combine research, design, and strategic thinking, and reinforced my interest in creating design solutions that deliver real-world social impact.
